Google introduces Landing Page Performance report in the new AdWords browser interface. This new report lets you evaluate the performance of your different landing pages at the landing page level
CTR is an integral part of PPC marketing. When your CTR is higher, your ads will achieve high-quality scores. Owing to a higher score, the CPC will be less while
Google seems to be testing a new style for displaying Sitelink extensions with AdWords Search Ads. This new way of showing the sitelink extension gives more space to the ad
New AdWords experience, better known as AdWords Next, will be made available to all advertisers globally by the end of this year 2017.
Google has been doing a lot to improve the speed of the web in the recent years, specifically for the links originating from its search results pages. No doubt, the
According to the latest Bing Network Market Share report, Bing has a global market of 9% with 12 billion monthly searches worldwide. The total monthly searches on Bing Network is 5
In a recent announcement made on its official blog, Facebook confirms that it will now be reducing the exposure of posts (whether ads or organic) which link to low-quality web
Google adds a new feature to AdWords whereby advertisers can now set up a schedule for offline conversion uploads. This schedule can be set for daily or weekly.
‘The Digital Garage’ is an initiative from Google UK that aims to help business owners and wanna-be digital marketers learn almost all the necessary bits of online marketing through an intelligently
Google seems to be testing automated promotional texts and ‘call out’ with AdWords Shopping Ads. Look the image below- The text in read block above gives this ad better exposure in