Google confirms that the “More Results” button for mobile devices has now been launched. It was being experimented for the past a few days when many users claimed they spotted the new button while searching Google through the mobile app.
We've launched a new “More results” button that makes it easier & faster to get more search results on mobile. Now additional listings load below the ones already being viewed, rather than the old "Next" button that would load an entirely new page…. pic.twitter.com/A4ZMXFlwd0
— Google SearchLiaison (@searchliaison) April 11, 2018
This new “More results” button will be appearing for searches made through the Google app for iOS & Android and all major mobile web browsers. However, it’s not yet supported by Google Chrome for iOS. The support for Google Chrome browser on iOS should be coming soon.
About for ads placements, this button will load more organic results first, and then ads when relevant underneath those.