- Everything Else
- 5. May
Amazon Stopped Advertising on Google PLAs Last Week
Last year, Amazon has rapidly increased their investment in Google Shopping increasing the CPCs and impression share across the search result page. But, Amazon is no longer competing for ad space in Google’s SERP. The company has stopped its advertising on Google PLAs around 28th April.
It is not the first time that Amazon exited the Google PLAs. The company has left the Google shopping before on 2012 and 2015.
However, its shopping ads are still running in India.